Create Filtered Lead Lists for Smarter Outreach

This guide explains how to create custom lead lists in the LinkedIn Leads page using filters. You’ll learn how filters behave, how to segment your leads for different campaigns, and how duplicates are avoided when working across lists. 

What is a lead list

A Lead list is a saved segment of your collected LinkedIn leads.

When PhantomBuster extracts LinkedIn profiles using compatible Phantoms, the leads are stored in the LinkedIn Leads page of your workspace. Every workspace includes a default All Leads view that shows every LinkedIn profile collected.

You can then create custom Lead lists by applying filters like job title, location, connection level, or even the Phantom used to collect the data.

Each Lead lists:

  • Displays only the leads that match your filter conditions.

  • Updates automatically as new leads meet those conditions.

  • Can be used to send outreach, export data, or enrich profiles.

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Why create a custom Lead list

Creating custom lists helps you organize and manage your leads more effectively. Instead of relying on one long master list, you can break your data into meaningful groups for better targeting.

Lead lists allow you to:

  • Group leads by campaign, industry, role, or connection level.

  • Focus on high-priority prospects more quickly.

  • Avoid sending duplicate messages across different campaigns.

  • Clean or enrich data in stages without mixing it all together.

For example, you might want to send personalized messages only to CMOs in Europe. By filtering your leads and saving that segment, you ensure outreach is focused, accurate, and easy to track.

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How to create a new list

  1. Go to your PhantomBuster workspace, and click on your LinkedIn leads page.
  2. Click the plus button on the left-hand side panel.
    linkedIn-leads-create-a-new-list.jpeg
  3. Enter a name for your new list in the popup window.
    linkedIn-leads-give-your-list-a-name.jpeg

  4. Click Confirm.
    linkedIn-leads-new-list-created.jpeg

Your new list will appear and display all leads by default until you apply filters. 

How to apply and use filters

Filters control which leads appear in a list.
You can:

  • Apply multiple filters.

  • Use AND or OR logic between them.

  • Combine fields to define the exact segment you want.

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Example of filter combinations:

  • Job title contains "marketing" AND Connection degree is 2nd.
  • Processed by is LinkedIn Search Export OR Processed by is Profile Scraper.

To apply filters:

  1. Inside your Lead list, click Filter > Add conditions.
  2. Choose a field from one of these categories:
    • Lead info: First name, Last name, title, Location.
    • Phantom: Processed by Phantom, Custom results file name, Processed date, Creation date.
    • Profession: Company, Job, Company industry, etc.
    • Contact info: Professional email, Personal email, Phone number, etc.
    • LinkedIn Profile: Sales Navigator profile, Headline, LinkedIn followers, etc.
    • Education: School, School degree, Previous school, etc.
    • AI: Custom AI property
    • CRM Integration: CRM Record ID
  3. Use the drop downs and/or text boxes to set conditions.

  4. Click Save changes. 

LinkedIn leads - Apply filters.gif

Common filter use cases

Here are a few ways you might segment your leads with filters:

  • Segment by job role:
    Filter example: Job title contains “CMO”

  • Focus on warm connections:
    Filter example: Connection degree is 1st

  • Group leads by the Phantom that collected them:
    Filter example: Processed by is Group Members Export

  • Avoid overlap between lists:
    Filter example: Job title is not “CEO” AND Processed by is not Event Guests Export

How filters behave

Some filter fields behave in specific ways:

  • Processed by = This filter shows which Phantom added or updated the lead.
  • Created by and Last updated by = These filters are visible inside the lead's details, but are not filterable.
  • You cannot filter by LinkedIn account used:
    Workaround: filter by the Phantom used, or use separate workspaces per account

How duplicates are prevented

The LinkedIn Leads page only stores one entry per LinkedIn profile, based on the profile URL.

When you create a new list:

  • If a profile is collected multiple times, it’s updated, not duplicated.

  • The same lead can appear in multiple lists depending on filters.

  • Lead lists update automatically when new leads match existing filter conditions.

Tips and limitations

  • You can’t upload a spreadsheet to create a lead list.
  • Only leads collected by compatible Phantoms will appear in the Leads page.
  • Filters can help you replicate spreadsheet-style segmentation, like filtering by region or company name.

What’s next

Once your Lead list is ready, you can:

  • Export the list as a CSV file.

  • Use it with another Phantom to send outreach or enrich profiles.

  • Sync it with your CRM (e.g., HubSpot) if you’ve connected one.

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