How to Use the LinkedIn Company Follower Collector to Outreach

*For a Workflow targeting 10–20 company followers, the full process typically takes around 5–15 minutes total, including collecting follower data, enriching profiles, sending connection requests, and follow-up messages, plus a few extra seconds for the workflow to process.

Before you start

To use this Workflow, you’ll need:

• A LinkedIn account connected to PhantomBuster. The easiest way is with our PhantomBuster browser extension Install it in just two clicks for Chrome or Firefox
• Admin access to the LinkedIn Company Page.
  • LinkedIn only lets page admins view/export their page’s followers. This Workflow won’t extract followers from pages you don’t administer.
    → If someone else is the admin, they can either connect their LinkedIn session in your automation or provide their session cookie.
• A personalized invite message and follow-up plan (Optional).

Step 1: Provide your Company Page URL

• Paste the LinkedIn Company Page URL (e.g., https://www.linkedin.com/company/...) into the setup field.
• Reminder: You must be an admin of this page for the automation to access follower data.

Step 2: Connect your LinkedIn account

To let the automation act on your behalf:

1. Install the PhantomBuster browser extension and connect your LinkedIn session in one click.
2. If you’re not using Chrome or Firefox, you can retrieve your session cookie manually (see our cookie guide.

Check your browser user agent
Make sure your browser is up to date before connecting your account. 
→ If your Chrome or Firefox version is outdated, your session cookie may expire much more quickly, and you’ll need to reconnect often.

Step 3: Customize your connection request message

If you skip this step, invites will be sent without a message.

To add a personal message to your invite:

1. Tick Customize your LinkedIn connection request message to open the message field.
2. Enter your message:
   • Regular plan allows 200 characters, and 5 personalized invites per month.
   • Premium accounts allow the full 300 characters with unlimited personalized invites.

Watch the character counter in the bottom-right corner of the message box to track your usage. This helps you stay within limits and avoid your message being cut off. Keep in mind that placeholder tags also count toward the limit, so leave room for both the tag itself and the replaced text.

• Placeholder tags:
  • All available tags appear at the bottom of the message box.
  • Click on a tag to insert it, or use the + icon to see the full list.
• Formatting restrictions:
  • Emojis are not supported.
  • Hyperlinks are not supported: any pasted link will appear as plain text.

Step 4: Write and schedule follow-up messages

After a connection request is accepted, you can automatically send up to 3 follow-up messages on LinkedIn.

To send follow-up messages after your connection requests are accepted:

1. Tick Schedule a first follow-up message to access the scheduling options and open the message field.
2. Define when to send it:
   • Choose the delay, between 0 and 15 days (e.g. “Send 1st follow-up after at least 2 days”).
   • Messages are only sent if the person accepts your connection and hasn’t replied.
3. Enter your message:
   • Write your message in the “Your message” field (up to 8,000 characters).
   • Click on the tags listed below the message box to insert them automatically.
   • Click the + icon to see all available tags.

   • Watch the character counter in the bottom-right corner of the message box to track your usage. This helps you stay within limits and avoid your message being cut off. Keep in mind that placeholder tags also count toward the limit, so leave room for both the tag itself and the replaced text.

4. Attach files (optional):

   Add documents or images to your message:

   • Maximum combined file size = 20 MB.
   • Hyperlinks are not supported → if you paste a link, it will appear as plain text.
5. Add up to two more follow-ups, each with its own delay and message content.
   • These will only send if the contact hasn’t replied to any earlier message.

Step 5: Choose how many invites to send per day

You can adjust how many invitations to send and when to send them.

• Daily invitation limit (Optional):
  • Default = 20.
  • LinkedIn allows up to 100 invites per week but we recommend 20 invites per weekday to stay within safe limits.
    → Learn more in our LinkedIn rate limits guide.
• You’ll typically see your first batch of leads processed within 3–6 minutes after launching the Workflow.

The Workflow automatically spreads actions throughout the working day, according to your account’s timezone. It does not include customizable Launch settings.

Step 6 (Optional): Advanced settings

Advanced settings are available if you want to fine-tune how your Workflow runs, but by default they’re already optimized for most use cases.

We recommend leaving them as they are unless a guide specifically instructs you to change something.

→ For a detailed overview of all advanced options (like execution limits, retries, email notifications, proxies, webhooks, and file management), see our Advanced settings guide

Launch and results

When you’re ready:

• Toggle the ON/OFF switch to start your Workflow.
• PhantomBuster will start extracting your company followers and preparing your outreach queue.

Filter your results and launch outreach

After extraction, you’ll see your follower list in the Workflow console.

1. Use the Outreach queue filter to refine your audience: for instance, by location, title, or company type.
   • This step is optional but helps target the right audience.
     
2. Review your filtered leads and confirm they match your ICP.
3. Toggle on your LinkedIn outreach to start sending invites and messages automatically.
   

Once launched, PhantomBuster will now send your messages and track engagement.

Track your results and metrics

Your Workflow dashboard shows live performance under Tabs & Key metrics, including:

• Invitations sent
• Invitations accepted
• Follow-up messages sent
• Replies received
• Skipped or failed invites

Use this data to track conversion rates and optimize your outreach content.

Find your results in the LinkedIn Leads page

This Workflow combines several Phantoms that work together to extract your followers and send outreach messages. You can view each stage of that process in your LinkedIn Leads page.

To locate your results:

1. Go to your LinkedIn Leads page in your PhantomBuster workspace.
2. Open the Filters menu.
3. Under Processed by Phantom is, select one of the following:
   • Company Follower Collector to Leads – shows followers that have been extracted from your company page but haven’t yet received a connection request.
   • Sending LinkedIn Connection Requests – shows followers who’ve already been invited through the outreach step.
4. Review your filtered results to see where each lead currently sits in the Workflow sequence.

You can use these filters to segment your audience or create new lead lists based on progress, such as followers extracted but not yet invited.

Pause, edit, or delete your Workflow

You can manage your Workflow anytime from your PhantomBuster Dashboard:

• Pause: Toggle off your Workflow to pause automation instantly.
  
• Edit or Delete: Click the three-dot menu (…) to edit settings or delete it entirely.
  

What you give (Input) and What you get (Output)

This section gives you a detailed breakdown of everything you need to provide to run this Workflow, and everything you’ll receive once it completes.

What you give (Input)

Type	Description
LinkedIn cookie	Your LinkedIn session cookie
User agent	Your browser’s user agent. This is detected automatically when you connect your LinkedIn account using the PhantomBuster browser extension (Chrome or Firefox).
Company Page admin access	You must be an admin of the LinkedIn Company Page to extract followers
Messages	Your connection request message and optional follow-up messages

What you get (Output)

Type	Description
linkedinProfileUrl	LinkedIn Profile Url
fullName	Full Name
firstName	First Name
lastName	Last Name
companyName	Company Name
linkedinCompanyUrl	LinkedIn Company Url
linkedinJobTitle	LinkedIn Job Title
linkedinJobDateRange	LinkedIn Job Date Range
linkedinJobLocation	LinkedIn Job Location
companyIndustry	Company Industry
linkedinHeadline	LinkedIn Headline
location	Location
linkedinFollowersCount	LinkedIn Followers Count
linkedinDescription	LinkedIn Description
linkedinSkillsLabel	LinkedIn Skills Label
previousCompanyName	Previous Company Name
linkedinPreviousCompanyUrl	LinkedIn Previous Company Url
linkedinPreviousCompanySlug	LinkedIn Previous Company Slug
linkedinPreviousJobTitle	LinkedIn Previous Job Title
linkedinPreviousJobDateRange	LinkedIn Previous Job Date Range
linkedinPreviousJobLocation	LinkedIn Previous Job Location
linkedinJobDescription	LinkedIn Job Description
linkedinPreviousJobDescription	LinkedIn Previous Job Description
linkedinSchoolName	LinkedIn School Name
linkedinSchoolCompanyUrl	LinkedIn School Company Url
linkedinSchoolCompanySlug	LinkedIn School Company Slug
linkedinSchoolDegree	LinkedIn School Degree
linkedinSchoolDateRange	LinkedIn School Date Range
linkedinSchoolDescription	LinkedIn School Description
linkedinPreviousSchoolName	LinkedIn Previous School Name
linkedinPreviousSchoolCompanyUrl	LinkedIn Previous School Company Url
linkedinPreviousSchoolCompanySlug	LinkedIn Previous School Company Slug
linkedinPreviousSchoolDegree	LinkedIn Previous School Degree
linkedinPreviousSchoolDateRange	LinkedIn Previous School Date Range
linkedinPreviousSchoolDescription	LinkedIn Previous School Description
linkedinMutualConnectionsUrl	LinkedIn Mutual Connections Url
linkedinProfileSlug	LinkedIn Profile Slug
linkedinCompanySlug	LinkedIn Company Slug
linkedinProfileId	LinkedIn Profile Id
linkedinProfileUrn	LinkedIn Profile Urn
linkedinIsHiringBadge	LinkedIn Is Hiring Badge
linkedinIsOpenToWorkBadge	LinkedIn Is Open To Work Badge
id	Id
connectionDegree	Connection Degree
createdAt	Created At
updatedAt	Updated At
createdBy	Created By
updatedBy	Updated By

Tips and troubleshooting

Common pitfalls

• Admin access required: You must be an admin of the LinkedIn company page to extract followers.
• Follower visibility: LinkedIn only provides access to followers who made their profiles public.
• Message length → Premium accounts allow the full 300 characters with unlimited personalized invites.
• No custom scheduling → This Workflow doesn’t have Launch settings.

Filter or target specific followers

This Workflow collects all followers from your LinkedIn Company Page: it doesn’t include filters to target by location, title, or other criteria before extraction.

If you want to reach a specific audience (for example, followers in a certain region):

1. Extract all followers with the LinkedIn Company Follower Collector.
2. Chain the results to the LinkedIn Profile Scraper to enrich profiles with fields like location or industry.
3. Once processed, the data appears in your LinkedIn Leads Database, where you can filter and create a new list (for instance, Followers – Netherlands only).
4. Use that filtered list as input for your LinkedIn Outreach.

This approach ensures your outreach remains relevant while keeping the automation safe and compliant.

If the Workflow stops working:

• Errors may not always appear in the Dashboard.
• To check hidden errors and execution details, open the Logs section from the console page of your automation. For step-by-step instructions, see How to Troubleshoot Errors in Workflows.

If you run into issues

• Browse the Fix Issues & Troubleshoot Errors section for solutions to common problems.
• Review our Automation Rate Limits by Platform guide.
• Check our Best Practices for Social Media Automation guide.

Suggested automations

• LinkedIn Profile Scraper: Enrich extracted followers with profile data such as location and industry.
• LinkedIn Auto Liker: Engage with follower content to warm up connections.
• LinkedIn Auto Commenter: Leave relevant comments to build visibility before outreach.